Wednesday, May 19, 2010

Blog 10_Wk_8_Video_Vortex: PP 9-44

The Art of Watching Databases Introduction to the Video Vortex Reader” ,Geert Lovink

This article focused on how today’s media culture had developed such a short attention span, because we are inundated with short clips that are thus linked more clips of the same manner, wasting most of our time.

“The Practice of Everyday (Media) Life”, Lev Manovich

This article focused on the fact that the new Web 2.0 has made the professional artist obsolete in that everyone is able to produce something and post it online, and that it is less about the art, then it is about communicating with other people over similar interests.

Lovink and Manovich agree on the part that sites like Youtube and Facebook have made it increasingly easy to express ones’ self on the internet, and has extremely expanded the amount of content created by non-professional people for other non-professionals viewing it. Yet their biggest disagreement focuses on whether or not this multitude of short or fast media is good or bad for society, and whether or not someone is profiting off of it. Lovink believes that it has shortened peoples’ attention span, and has undermined the appreciation for true art with an actual meaning or story to tell. Lovink also supports the idea that this media is tracked by advertising companies and such to turn a profit, thus making the media posted on these sites less valuable. On the other side of the issue, Manovinch simply accepts the fact that the Web 2.0 movement is the face of media, and that it is good that anyone can be a “producer” now. And more importantly, Manovich is unsure of the ability of companies to “data track” people, which seems highly ignorant to me, but it also depends on when the piece was written. But in the end, both agree on the new, fast and short term focused form of media.

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